“VR cinema”: an idea as old as the return of virtual reality content to the general public 10 years ago. It has naturally occurred with the increasing accessibility of headsets, their price and the software interfaces enabling them to be synchronised. Developing both production and distribution models for the last 6 years, Australian documentary production company White Spark Pictures officially launched Surround Sync in 2023, a collective viewing software platform for 360° content in cinemas and cultural venues. Producer Briege Whitehead explains their work since the first screening using that…
“With Surround Sync, we combine immersive and cinematic viewing experiences to offer our audience the very best” – Briege Whitehead (White Spark Pictures)
