Description

Returning this October 5–6, 2026, GXG brings together the people shaping the future of live entertainment, immersive formats, IP-driven attractions, museums, festivals, venues, sports, global brands, and cultural institutions.

As the experience economy reaches unprecedented scale — now a trillion-dollar sector — the challenge is no longer growth alone, but how to structure, collaborate, and deliver consistently at that level. GXG is designed to address that shift.