”Science as a storytelling tool” – Eliza McNitt (SPHERES)

From astronauts to astrophysicists, McNitt works alongside scientists to tell stories about the human connection to the cosmos. Her films and VR experiences have appeared at festivals including Sundance, SXSW, AFI Fest, Cannes NEXT, Tribeca, Telluride, and The Venice Film Festival. Immersive first steps Eliza McNitt - I was really interest at first by a […]

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“Entertainment isn’t about being superficial. It’s about creating an environment people genuinely want to return to, emotionally and imaginatively”- Rene Hyewon Lee (GiiÖii)

At this year’s NewImages Festival, XRMust had the opportunity to meet one of the festival’s most significant delegations: the Korean one. Our conversation with the studio GiiÖii offered a closer look at the country’s distinctive approach to immersive experiences and

Report⎪VR Day at the Lux Film Festival 2024: an overview of the XR ecosystem

Luxembourg has been known for its support of innovative audiovisual industries for many years, becoming a creative and financial crossroads for international co-productions between Europe, North America and Asia. Alongside its film festival, the Luxembourg City Film Festival, and its

CPH:LAB: a talent programme to reshape ideas and imaginaries – Interview with Stella Ntavara (CPH:LAB 2026)

CPH:LAB, CPH:DOX’s talent development programme for boundary-pushing documentary and immersive work, concluded its latest edition in March. After following it for the past five years I have come to see it as a space in constant evolution: able to adapt,

With Venice Immersive 2022, the Biennale becomes the XR event not to be missed (and you don’t want to miss it).

Venice Immersive, the new title of the Venice VR Expanded section, intends to acknowledge the growth of immersive media beyond the technologies of Virtual Reality and to include all means of creative expression in XR – Extended Reality: 360° videos

Let’s dance: IN PURSUIT OF REPETITIVE BEATS will rock Geneva’s GIFF 2023 with 80s rave music

The 29th edition of the Geneva International Film Festival (GIFF, November 3 – 12, 2023) will present a euphoric dive into the rave scene with the installation IN PURSUIT OF REPETITIVE BEATS by Darren Emerson (GB). Produced by the leading

“Of course you want to work with great storytellers” – Dana Dansereau (National Film Board of Canada)

Dana Dansereau is an interactive producer of the National Film Board of Canada’s Digital Studio, based in Vancouver. (...)