Last year at the Tribeca Film Festival, director and digital artist Pierre Zandrowicz (also co-founder of French studio Atlas V) unveiled his first short film, IN SEARCH OF TIME, developed and produced with the assistance of generative tools boosted by artificial intelligence. A real proposition at the heart of the metamorphosis of the cultural industries: […]
This year the Cannes Film Festival made the historic decision to create the “Immersive Competition”, a new category the festival has included, alongside the “Palme d’Or” and “Un Certain Regard”, awarding a Cannes Film Festival prize for the Best Immersive
At a time when immersive industries are still seeking a balance between creation, distribution, and sustainable business models, some careers offer a clearer reading of the shifts underway. Frédéric Bussière’s is one of them. A French artist who has long
With TU VIVRAS, MON FILS [STAY ALIVE, MY SON], it is an impressive film that was presented at Venice Immersive this September. If history and memory is an incredible field of exploration for VR, Victoria Bousis chooses a massive set
The event of the year is SXSW (March, 10-19)! In the absence of immersive programming at its Park City art house cousin, Austin is becoming the primary international showcase for XR experiences. A dense line-up to discover below. XR Experience
It’s a tricky time for ethics in the 21st century. Unlike the Ancient Greeks, the fathers of Western ethics, we tend to treat rules of morality with great suspicion. Beyond the legally protected boundaries of public order, under Western liberal