“There is a sense of real community on our platform” – Lisa Maria Egger (Arrival.Space)

The metaverse is not dead (nor is VR, for that matter). Proof if it were needed that virtual worlds exist and are gaining momentum after two years of global ‘buzz’ that did little for the industry's development. Despite some pessimistic signs last year, and the closure of several independent platforms, the interest in virtual worlds […]

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Top 100 Creative XR Events, Festivals & Awards (2021 Edition)

2020 update: which cultural events select immersive content? Through our XR Agenda (free access, upon registration) we inform you about festivals, conferences, workshops or marketplaces that make the news in the XR creative industry. While we are going through a

XR Through The Womanist Gaze 2/3: Telling Women-Related Stories With AR, with Adriana Vecchioli

Interactive augmented reality storytelling has been known to simulate an unusual imaginative connection between the audience and the character, drawing the audience into a new environment. Adriana Vecchioli employs this interactiveness to address societal issues faced by women globally. With

Supply + Demand: scaling up immersive experiences, from museums to blockbusters

In recent years, Quebec-based studio Supply + Demand has established itself as a key player in the field of immersive experiences and location-based entertainment worldwide. Their approach does not claim to have all the answers, but it opens up a

“Merging the experimental and intimate format of VR with a story to tell in a personal way” – Charlie Shackleton (AS MINE EXACTLY)

AS MINE EXACTLY is a personal and intimate VR work and performance that gives us a glimpse into the life of its director Charlie Shackleton and his experience with epilepsy. This is not the first time we talk about the

“There is now an obligation to develop a hybrid approach to the exploitation of innovative cultural experiences” – Christophe Salomon, Antoine Roland (NUMIX LAB)

After 3 editions (since 2021), the NUMIX LAB are a unique moment in the year when the world of cultural institutions and technological innovation meet and confront concrete cases of digital use within museums and exhibition spaces. A cohort of

“Incoraggiare una cultura espositiva che supporti l’emergere di nuovi formati” – Liz Rosenthal (Venice Immersive 2024)

L’annuncio di oggi della line-up di Venice Immersive 2024 apre le porte alla nostra (frenetica) attesa per questo festival, che ogni anno supera le nostre aspettative portando qualcosa di nuovo ed emozionante al pubblico e a tutti gli addetti ai