“Whatever storytelling format you use, the questions surrounding the creation of your works will essentially be the same” – Robin Burgauer (Inlusio Interactive)

Mathieu G.

Based in Zurich, the studio Inlusio Interactive is dedicated to producing high-impact works that question our relationship with the world. And to facilitate their desire to tell powerful stories in new creative environments, the Inlusio team also develops innovative tools to produce these experiences. Interview with Robin Burgauer, co-founder and producer of the studio. Interactive […]

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“We believe in the idea of a slow culture, where festivals have a real role to play in disseminating new forms of artistic expression.” – Lars Rummel, Weronika Lewandowska (DOK Leipzig)

The DOK Leipzig festival has been programming immersive content since 2015. Quite an old hand in the field! With a dedicated section, and a market for new writing (since 2020), the German event is a real rendez-vous on the fall

“The best way to understand something is to feel involved in it” – Gaëlle Mourre, Quentin Darras ((HI)STORY OF A PAINTING)

Presented at 2022 SXSW, the second episode of (Hi)story of a Painting celebrates the life and art of Italian painter Artemisia Gentileschi, using an approach that makes art history more accessible and interesting especially for younger generations. A few days

Go deeper into the distribution and curation of immersive works with Sheffield Doc/Fest

With Creative England, the avant-garde documentary festival Sheffield Doc / Fest is organizing 4 workshops about the XR market (...)

“You immerse yourself as a spectator, then you become a participant” – Michelle Kranot (THE HANGMAN AT HOME)

When we discussed THE HANGMAN AT HOME with its co-creator Michelle Kranot, it was only one of 2 projects produced by the french (...)

“Reframing our relationship with nature” – Marcel van Brakel (FUTURE BOTANICA)

Presented in 2025 at SXSW and recently at the Geneva International Film Festival, FUTURE BOTANICA is an augmented reality work that reflects on the relationship between nature and the human element, while consciously stepping away from the perspective that usually

XRMust Enters a New Phase: A Stronger Editorial Platform for Immersive Creation

Since 2017, XRMust has been following the evolution of immersive creation across festivals, markets, studios, institutions and independent artistic practices. What began as a dedicated editorial space for XR and new forms of digital storytelling has gradually become a broader