XRMust XR Awards 2025: A Year in Immersive Storytelling

Welcome to the 6th XRMust Awards! This new edition holds no big surprises if you follow us, with awards mainly going to projects that have been screened at the Venice Film Festival—one of the strongest programs of the year and a venue for world premieres. Out of 396 voters, it is clear that the industry's […]

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“While producing our experiences with LBE venues, we need to keep the story at the core of the project ” – Mads Damsbo, Mikkel Skov (MAKROPOL 2/2)

Producer of digital content since 2011, the Danish company Makropol has experimented on all media: LBE since 2014, VR film… On the occasion of the release of their latest productions (END OF NIGHT, ARTIFICIAL AWAKENING, SHADOW…), we met Mads Damsbo,

“We want Taiwan to be at the technological and creative forefront of the XR industry” – Celeste Ting, Aurélien Dirler (TAICCA)

The Taiwan Creative Content Agency (TAICCA) which supports immersive artists and producers will present an impressive collection of 7 works in the next Venice VR line-up. As the festival will go to an Expanded edition again, with an international network

“Create an experience, not a film” – Jonathan Griffith (TOUCHING THE SKY)

Based in Chamonix, Jonathan Griffith is one of the most renowned photographers and filmmakers in the world of mountaineering. An experienced climber and regular contributor to Meta and Red Bull, he has been pushing the boundaries of immersive filmmaking for

Editorial⎪Coming back from Mutek Montreal Forum 2022

From August 23 to 26, 2022, hundreds of artists and thinkers gathered at UQAM’s Cœur des Sciences for the eighth edition of the MUTEK Forum. Once again this year, the Forum offered a series of activities (conference, round table, workshop,

“On veut retrouver les publics silencieux à l’aide d’une proposition de cinéma hybride” – Pierre Emmanuel Le Goff (La 25e Heure)

Durant l’année Covid les salles de cinéma, les festivals, ont été plusieurs mois à l’arrêt. Mais quelques idées innovantes ont permis de proposer des projections en ligne via des salles virtuelles comme La 25e Heure lancée par Pierre Emmanuel Le

“A venue to share knowledge of the new world that is taking shape around us” – Maria Grazia Mattei (MEET Milan)

Last week ended the COLORED exhibition, Pierre-Alain Giraud’s immersive experience hosted at MEET – Digital Culture Center in Milan which opened on Feb. 3. Another great event, which reiterates the success of this venue, unique in Italy, created with the