Sebastiano Vitale: staging AI at architectural scale
At The New Atlas of Digital Art – Immersive Frontiers in Milan last June, hosted by MEET, the…
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Articles, interviews and analysis from XRMust.
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Editorial⎜IDFA Doclab 2025: OF(F) the Internet
At IDFA Doclab, you can be sure of two things: 1) the ever evolving and creative programming means…
BOZAR: anatomy of an institutional model for European immersive art
European XR is going through a gray area: ambitious works are proliferating, festivals are multiplying, public funding is…
Supply + Demand: scaling up immersive experiences, from museums to blockbusters
In recent years, Quebec-based studio Supply + Demand has established itself as a key player in the field…
Ride FX: from Omaha Beach to M. C. Escher, the immersive workshop in Brittany
Originally, Ride FX was supposed to produce films for amusement parks—hence the name, inspired by Futuroscope-style rides. Covid…
“This experience is a metaphor for how care can heal society” – Melodie Mousset (EMPATHY CREATURES)
We recently had the opportunity to reconnect with Melodie Mousset and dive back into EMPATHY CREATURES, a work…
“I didn’t want to people to just enjoy the visuals. I wanted them to be more connected to the story” – Négar Motevalymeidanshah (LESS THAN 5 GRAMS OF SAFFRON)
LESS THAN 5 GRAMS OF SAFFRON is a beautifully animated 360 film that explores the immigrant experience and…
LA MAGIE OPÉRA, Staging prestige and institutional VR production
Co-produced byBackLight, the Paris Opera, andVIVE Arts, LA MAGIE OPÉRA continues the trajectory of a French studio that…
Judi Alston – Building empathy through immersive storytelling
Across the last three decades, Judi Alston has stood as a bridge between traditional documentary filmmaking and new…
“I want to create works where the body becomes a source of doubt, perception a game of vertigo, and fear a subject for reflection”—Adelin Schweitzer (THE SUTHERLAND TEST)
For more than twenty years, Adelin Schweitzer has been carving out a unique niche in the world of…
“Create an experience, not a film” – Jonathan Griffith (TOUCHING THE SKY)
Based in Chamonix, Jonathan Griffith is one of the most renowned photographers and filmmakers in the world of…
“it was all about creating and maintaining a trust and a transparency in the process between the participants and the creators” – Mads Damsbo (DARK ROOMS)
DARK ROOMS, presented recently at Venice Immersive 2025, is an embodied exploration of human psychology through the prism of…