The immersive sector has spent a decade proving that XR can move people. What it has not proven—at least not consistently—is that XR can circulate with the reliability of live entertainment. IN PURSUIT OF REPETITIVE BEATS is one of the clearest counterexamples: a project that deliberately shifted from “festival prestige” (from 2022) to “touring show” […]
Storytelling is at the core of every VR/AR experience, whether we are talking about a training exercise, research mechanism or business application. At VRDays Europe 6, Church of VR is offering the most innovative and immersive way to experience storytelling.
February 2024 is a historic month for the world of extended reality (XR) and its creators. And in more ways than one. If the launch of the Apple Vision Pro is an expected marker of wider adoption (to come), it
It is always a great moment in our immersive year to meet Mark Atkin, director and producer at Crossover Labs and curator of Electric Dreams Festival of Immersive Storytelling and CPH:DOX Inter:Active. With Electric Dreams recently concluded and CPH:DOX Inter:Active
Distribution is the central issue for XR creators and producers today. Who to sell their projects to, where, what are the prospects? To clarify this we start the year with a discussion on the subject with Jimmy Cheng, Director of
Recently, a major report studying what I refer to as the narrative XR arts sector has been published by Québec/Canada XR, and it’s as comprehensive and voluminous a report as one could ask for. Entitled “Crafting a Market for Independent