“Integrating several mythologies into the story allowed us to develop a more universal experience” – Poulomi Basu, CJ Clarke (MAYA: THE BIRTH OF A SUPERHERO)

By turns a virtual reality animated film, an interactive pop culture experience or a work with an impact on the place of women in our societies (by questioning our view of female menstruation in adolescence), MAYA: THE BIRTH OF A SUPERHERO by Poulomi Basu and CJ Clarke is in Immersive Competition at Cannes 2024. The […]

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New Canvas to adapt LGBTQ+ best-seller WHEN BROOKLYN WAS QUEER in virtual reality

New Canvas, a pioneering, XR entertainment studio that produces and publishes immersive entertainment with an unapologetic focus on stories with social impact for digital-first audiences, today announced that it was developing a VR series based on Hugh Ryan’s acclaimed book,

XRMust XR Awards 2022: A Year in Immersive Storytelling

Could this be the year of a “return to normal”? In reality, the pandemic years didn’t slow down the release of XR experiences (360 or interactive), but the return of physical events seems to benefit a better exposure of all

[Replay] Creating Reality: XR Interview with Jason Moore, by XR4Europe

The collaboration between XR4Europe and XRMust opens, in this 2024, with a first interview dedicated to one of our favorite artists. We are talking about Jason Moore, who, with his The MetaMovie team, created Alien Rescue, a production at the

Focus: Barking Dogs, the independent way to immersive video games

Virtual reality found its first audience when the video game industry took interest in it. While the largest companies invest in it, we should not forget the independent studios that have long offered content suitable for immersive entertainment. Look at

“Music should be used as an interactive component for the viewer” – Cyrille Marchesseau (PAPER BIRDS)

Long before the global health crisis, French composer Cyrille Marchesseau (based in Bordeaux) was already used to working remotely. Whether for French, Argentinean or American productions, the author of the soundtracks for GLOOMY EYES, JAILBIRDS or PAPER BIRDS (among others)

“We are living a technological revolution” – Violeta Ayala (HUK, THE JAGUARESS @ CPH:DOX Inter:Active)

“With CPH:DOX coming to a close, and following an exciting awards ceremony where two works from CPH:LAB were recognized for their excellence, we’re thrilled to share the first of our encounters in Copenhagen with immersive artists. Violeta Ayala is an