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Temple of Light: From China to International Markets, Thinking Immersion Through Place

As a distributor and operator of immersive experiences, Temple of Light developed from a territory that deeply shaped its way of working: China. Not as a simple market to conquer, but as a space where the company had to learn quickly, build, operate, adapt, and then rethink part of its model after Covid. In our conversation, Jean Borie de Varine, co-founder and Head of International, often returns to this idea: Temple of Light did not emerge from a theoretical vision of immersion, but from a series of very concrete needs…