BLACK CATS & CHEQUERED FLAGS: a museum-ready location-based XR blueprint led by Elisabetta Rotolo

Museums are no longer asking whether immersive experiences “can work” in their walls. The real question is whether they can work at scale, with mixed audiences, tight operational constraints, and an institutional standard of meaning that goes beyond spectacle. BLACK CATS & CHEQUERED FLAGS is a strong case study precisely because it was conceived as […]

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Nocturne Immersion: Villa Albertine explores new forms of stage writing in New York

Held on November 6 in New York, Nocturne Immersion (link) marked a new step in Villa Albertine’s strategy to support immersive creation and transatlantic ties between France and the United States. Designed with Dark Euphoria, the program was part of

“Social network users now want to turn their cameras to the real world” – Elisabeth Eon, David Letourneau (Atomic Digital Design)

The acceleration of immersive technologies over the past 10 years, along with the rise of social networking, has tended to divide virtual and augmented realities. On the one hand, a ubiquitous headset, and a slow take-up that still needs to

“Our aim is to use digital technologies to protect heritage and history, especially in war-torn countries” – Yves Ubelmann (Iconem)

Yves Ubelmann, founder and CEO of Iconem, a company specializing in heritage digitization, tells us about his teams’ work in dangerous areas, their collaboration with major technology companies such as Microsoft, and their first immersive exhibition with the Louvre. The

“Our focus on understanding XR distribution issues is essential for us” – Ellen Kuo (NewImages Festival)

The French-based and international XR event is coming soon! Recognized for the strength of its professional market within the immersive cultural and creative industry, NewImages Festival team has a few new faces but stays true to its strategy and vision,

SXSW: Digital Rise & VRrOOm present a special XR event for peace in Ukraine

UNITED FOR PEACE IN UKRAINE is a social VR rooftop party celebrating the prolific creativity of Ukrainian electro scene. The event will take place on Friday March 18th at SXSW online festival, hosted on the social VR platform VRChat. The

The first edition of the Annwn Prize unveils its 25 nominated immersive works

Some of the world’s most innovative and creatively ambitious artists and studios are in the running for a new global art prize, established to celebrate and define excellence in using creative technology to immerse audiences in new worlds. Today, Wednesday