STYLY: Building a Bridge Between XR Creation, LBE Distribution and Japan’s Next Immersive Market
As location-based entertainment continues to reshape the way immersive works reach audiences, the question is no longer only…
Tag
Interview
Articles, interviews and analysis from XRMust.
492
articles Showing 13–24
Venice Immersive’ 10⎜Ricardo Laganaro: making space for new voices without losing our memory
Years ago, my heart was stolen by a tiny character inhabiting a miniature world of railway crossings, flower-filled…
Beyond the Hype: Why the Immersive Industry Is Finally Talking About Business
The Immersive Revolution (2026 Edition), published by Peter Tullin through REMIX Summits, sets out to capture a sector…
Museu da Imagem e do Som do Ceará: Reflecting on Immersion Through Archives and Territories in Brazil
In Fortaleza, the Museu da Imagem e do Som do Ceará (MIS CE) occupies a distinctive position. It…
After ALIEN RESCUE, Jason Moore Opens a New World with SECRETS OF GARA
For more than six years, Jason Moore has been pursuing a deceptively simple idea: what if entering a…
Fever, From Platform to Operator: What Immersive Producers Can Learn From a Global Entertainment Business
Fever is often described, from the outside, as a ticketing platform. For many producers, venues and experience creators,…
VisionR Agency: 360° Filming, or the Art of Eliminating Off-Screen Areas
With ICE SAILOR and CARBON BLACK, VisionR Agency is exploring a field that remains relatively uncommon in French…
Venice Immersive’ 10 | Celine Daemen: “We need to stay true to what makes our medium special”
Last year, I had already had the chance to speak with Celine Daemen, in an exchange that later…
Mafalda: Reimagining Quino’s Comic Strip as an Immersive Cultural IP
Some characters do not simply belong to a catalogue of intellectual properties. Mafalda is one of them. Created…
Venice Immersive at 10: Liz Rosenthal and Michel Reilhac Look Past the Anniversary
For its 10th edition, Venice Immersive (part of the Biennale Cinema) could have chosen the comfort of a…
At IFFR 2026, Art Directions Turned 30 and Kept Pushing Cinema Outside the Frame
Following our visit to Rotterdam this winter, IFFR’s position in immersive and expanded moving-image culture feels increasingly clear.…
MISSION TO THE MOON: Léa Ducré’s Space Poetry at the Cité des Sciences in Paris
With MISSION TO THE MOON, presented at the Cité des sciences et de l’industrie, Léa Ducré continues her…