“We’re working on a distribution platform that can go beyond cinemas” – Babette Wijntjes, Camille Lopato (Nu:Reality)
An initiative launched in the Netherlands at the end of 2022, Nu:Reality brings virtual reality content again into…
Category
Industry / Business
Articles, interviews and analysis from XRMust.
52
articles Showing 37–48
“Apple Vision Pro opens the door to a wider audience than XR enthusiasts” – Thibault Mathieu (Wilkins Avenue AR)
Thibault Mathieu is an immersive technology entrepreneur who worked the mixed reality frontier early on with OUT THERE,…
“Apple’s Vision Pro is both a continuation and a revolution” – Stephen Stewart (Chief Technology Officer, FACTORY 42)
FACTORY 42 is an immersive technology & experience studio dedicated to impact entertainment, recognised as one of the…
Report⎪VR Day at the Lux Film Festival 2024: an overview of the XR ecosystem
Luxembourg has been known for its support of innovative audiovisual industries for many years, becoming a creative and…
“To promote our LBVR management platform, we produced our own content” – Frederic Sanz (Univrse)
LBE virtual reality has a bright future ahead of it: the success of large-format exhibitions and events is…
“From ETERNAL NOTRE-DAME to LIFE CHRONICLES, audiences confirm our vision of collective and immersive expeditions” – Fabien Barati (Emissive)
In 2023, you'd have to be well-trained to keep up with Emissive's international expansion. The French company, a…
“XR is first and foremost a community moving forward together into the future” – Isabel De Peuter-Rutten (Euromersive)
Getting involved in new technologies often requires a strong "Swiss army knife" capability. Isabel De Peuter-Rutten is one…
“Social network users now want to turn their cameras to the real world” – Elisabeth Eon, David Letourneau (Atomic Digital Design)
The acceleration of immersive technologies over the past 10 years, along with the rise of social networking, has…
“Developing XR in Africa is a real labour of love” – Brian Afande (BlackRhino VR)
Africa remains a little-known continent when it comes to XR creation. And yet, if you take a close…
“There is now an obligation to develop a hybrid approach to the exploitation of innovative cultural experiences” – Christophe Salomon, Antoine Roland (NUMIX LAB)
After 3 editions (since 2021), the NUMIX LAB are a unique moment in the year when the world…
“Offering collective experiences to cultivate a “living together” with digital technology” – Voyelle Acker, Vincent Guttmann (Small Creative)
"Small but strong": that's how the Small Creative team, an XR studio and production company based in Paris,…
“As producers, we are very excited to see a real LBVR business model around such vivid experiences” – Joel Newton, David Ganek (CityLights)
Since 2018, CityLights has pursued a pioneering path, investing in premium virtual reality experiences and bringing these stories…